Allen He

Developer @ MSHK
FullStack Developer, SEO editor. WebRTC and JavaScript enthusiast. Love to explore new web technologies.

SEO vs SEM: What's the difference and which should I use?

Search engine optimization (SEO) is often confused with search engine marketing (SEM). The two are not interchangeable despite their overlapping nature.

How To Have The Best Linkedin Photos To Promote Yourself

You want your profile to attract potential recruiters, so having a good profile photo is important. Here are some tips to improve your LinkedIn profile picture photo to make the best impression.

PPC Marketing: What Is PPC In Digital Marketing?

PPC marketing is a great way to get your business in front of potential customers, but what exactly is it? This article will explain the basics of PPC, show you how it works and why it's so popular.

How to Get the Best Professional Headshots In Hong Kong

There are many professional headshot photographers in Hong Kong. Here a list of suggestions to help you find the best photography studio to get your Best Professional Headshots from.

What Is A Teaser Video And Why Does It Matter?

A teaser is a short video intended to gain the interest of a viewer in an attempt to build excitement about what comes next. Learn how to use it to your marketing campaign's advantage!

What are the different types of backlinks? Off-Page SEO tutorial

A backlink is when someone posts a link to your website on their own website or blog, and there are many types of backlinks. Continue reading to learn about some of these types.

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Can I do SEO without a website?

A majority of the SEO strategies involve the use of websites, so can you do SEO without having a website?

On-page SEO vs Off-page SEO

What are the differences between on-page SEO and off-page SEO?

Different Types of Video Production Services

Let's take a look at different types of services video production companies may offer.

How to Make Image File Size Smaller | Website Optimization

Web load speed is important to SEO and user experience, and smaller images make a huge difference in loading time. Let's explore how you can make your images smaller without compromising too much on quality.

Best Luxury Color Palettes for Web Design cover image.

Best Luxury Color Palettes for Web Design

The colors you use can either engage your customers or turn them away, so here are some of our favorite luxury color palettes for your next website.